Work Details


Ducati Monster Launch Event

For the first time ever, the pride and joy of the Italian motoring industry, Ducati, ventured outside Europe to launch its new model. The launching saw fans and media across the world braving the rain to be part of this historical event. The unveiling of the bike gave a once in a lifetime opportunity for Ducati enthusiasts in Malaysia to be among the first in the world to get a glimpse of the new Monster 795.
The event was hosted by Malaysian model and actress, Hannah Tan. What made the launching even more memorable was the presence of MotoGP nine time champion and also Ducati Rider, Valentino Rossi. Among the invited guests were local and foreign members of the media, Ducati Club member and owners, local celebrities, the Italian community in Kuala Lumpur, the Malaysian Ministry of Tourism, Ducati Principal, Ducati Corse and Ducati distributors. Apart from Rossi, noted guests were Cristiano Silei, the Commercial Director of Ducati Motor Holdings, Mirko Bordiga, the CEO of Ducati Asia-Pacific, Dato Sri Dr. Ng Yen Yen, the Minister of Tourism Malaysia, and Datuk Wira SM Faisal Nasimuddin, Executive Chairman of the Naza Group.
Rootz, Lot 10 - Kuala Lumpur
Ducati Monster Launch Event



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